The amalgamation of timeless techniques
Rivaah X TT promises to marry age-old traditions with youthful sensibilities. Drawing inspiration from TT’s signature embroidery such as Chikankari, Kashida, Zardosi and Crystal embellishments, the collection is poised to redefine bridal elegance. Each piece is an embodiment of the bride’s individuality, capturing the essence of Tahilini’s rich archives of iconic embroideries and patterns with Tanishq’s timeless jewellery karigari. In the Rivaah x Tarun Tahiliani, craftsmanship is combined with delicate Indian embroideries Whether it’s Chikankari from Lucknow or Kashida from Kashmir, The ornate collection is a perfect splendour for Indian Weddings. The unique collaboration contemplates the spirit of the modern Indian bride. Aiming to cater to her desire for both comfort and style, the collection offers a versatile range suitable for various wedding occasions – from the grand ceremony to intimate gatherings. The collection features unique designs where opulence merges with extravagance creating a stunning array of ethano-contemporary jewellery that resonates with culture and tradition while addressing the co-occurring preferences of today’s brides. It’s meticulously designed with intricate and unique karigari techniques like Rawa, Filgree, Chandak and enamel work along with coloured stones piroi for brides who seek exclusivity and uniqueness in their wedding ensembles. The delicate patterns and effortless artistry highlight the rich origin of these Karigari techniques, quotes the chief design officer Ms. Revathi Kant.
Speaking on the launch of ‘Rivaah x Tarun Tahiliani, Mr Ajoy Chawla, CEO Jewellery Division at Titan Company Limited said, “Rivaah x Tarun Tahiliani is a tale of collaboration rooted in shared design values and core principles, a synergy that empowers the modern Indian bride. It intertwines timeless traditions and exquisite craftsmanship, weaving a harmonious tapestry of handcrafted artistry and stylish allure. This collection gracefully captures the essence of age-old traditions while embracing the evolving tastes of the new-age brides.”
It’s refreshing to see elegance having fun by going out and grabbing the wedding by the lapels. The only requirement of having freedom is believing in it. This collaboration does not only have the perfect attire but the mindset to change the narratives and stereotypes.