Last Updated: August 16, 2023, 14:26 IST
Mix Fold 3 from Xiaomi was announced this week
Xiaomi’s Mix Fold 3 is once again missing out on a global launch where it could compete with Samsung’s new foldable.
Xiaomi has shared some bad news regarding its new Mix Fold 3 foldable device. The company launched the product in China this week, and many of you have been waiting to hear about the Mix Fold 3 global launch plans. But now Xiaomi has confirmed that its latest foldable device is going to be a China-exclusive product once again.
The brand usually keeps these details close to its chest but this time around, it has clearly mentioned that the Mix Fold 3 will not be launching globally, which is likely to include other markets like India. The Mix Fold 3 is Xiaomi’s third-gen foldable product, none of which have made it outside the Chinese market.
Many expected Xiaomi to change that aspect by launching the Mix Fold 3 in more countries, making it a serious competition for Samsung’s new Galaxy Z Fold 5 but the update coming this week will surely please the South Korean brand, giving it more room to lead the foldable segment.
Xiaomi has been eyeing the premium range with its products, but until the brand launches these devices everywhere, its ambitions will remain limited. In addition to the Mix Fold 3, Xiaomi has also avoided bringing its Xiaomi 13 Ultra Leica-powered phone to markets like India, where it did launch the Xiaomi 13 Pro earlier this year.
Xiaomi has predominantly operated as a budget and mid-range option for buyers, and its elevation to the premium table has been slower than it might have expected. But if you want to compete with the big boys, you need to challenge them in all markets, and not just stay within the comfort of your domestic market.
With Mix Fold 3, you get solid engineering for the hinge that is claimed to last over 500,000 folds, a fast-charging battery that isn’t available with other foldables and yes, a design that is sleek and light. When you read through the features of the Mix Fold 3, this device is impressive, and thanks to the Leica-engineered cameras and the design, it can easily show how Samsung has aged with its foldable lineup.
